Description: This book offers a comprehensive guide on how to create uncontested market space and make the competition irrelevant. It is authored by W. Chan Kim and Rene A. Mauborgne and published by Harvard Business Review Press in 2005. The book is a hardcover format with dimensions of 9.5 inches in length, 6.4 inches in width, and 1 inch in height. It has 256 pages and is written in English. The book covers topics such as leadership, marketing, international marketing, management, and strategic planning. It also includes illustrations by Yes illustrator. This book is a must-read for anyone who wants to understand how to compete effectively in today's business world.
Price: 0.99 USD
Location: Rochester, New York
End Time: 2024-11-05T18:35:03.000Z
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Book Title: Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant
Number of Pages: 256 Pages
Language: English
Publisher: Harvard Business Review Press
Item Height: 1 in
Topic: Leadership, Marketing / General, International / Marketing, Management, Strategic Planning
Publication Year: 2005
Illustrator: Yes
Genre: Business & Economics
Item Weight: 19.9 Oz
Item Length: 9.5 in
Author: W. Chan Kim, Renée A. Mauborgne
Item Width: 6.4 in
Format: Hardcover
